Launch of the DDSL Life Style Sports Friendship Cup

Dublin District Schoolboy’s League (DDSL) were delighted to announce Life Style Sports as title sponsor of the inaugural DDSL Friendship Cup which will take place in FAI Headquarters, Abbottstown on the May Bank Holiday Weekend, 4th – 6th May.

Celebrating its 75th anniversary this year, the DDSL is the biggest schoolboy league in Europe and has brought to Dublin a stellar line-up of the world’s biggest clubs including Liverpool, Manchester United, Chelsea, Bayern Munich and Ajax to compete against a DDSL league team over 3 days of Under-13 action.

The partnership was officially announced last week at a dedicated team sports zone ‘Boot Room’ at Life Style Sports Grafton Street, Dublin.

DDSL Chairman Paddy Dempsey is thrilled to have secured such a high calibre and recognisable sponsor that is a brilliant fit for the league and Life Style Sports. He said “We are delighted to welcome Life Style Sports on-board, it’s a great fit for us as a league to be partnered with them. The tournament has attracted some of the top clubs in Europe and we look forward to a weekend of top class football.”

Shireen McDonagh, Marketing Lead at Life Style Sports commented, “Our team is looking forward to partnering with the DDSL on such an exciting and fun event. While this year’s event is in celebration of the DDSL’s 75th year, this event fundamentally looks to the future and recognises those ‘young sparks’ that will hopefully help to shape the future of football.“

David Reynolds, Senior Buyer at Life Style Sports added “As a former DDSL player myself, it’s fantastic to see such big international teams coming to compete against the DDSL squad. We want to make the weekend as memorable as possible for everyone involved, and in addition to some fun activities we’ll be hosting over the weekend, we’re going to kit out the entire DDSL team out in our exclusive adidas Copa Gloro boots!”

25/04/2018 15:56